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ÌÇÐÄVlog´«Ã½ Little Rock Communications and Marketing Team Wins 15 Awards in Educational Digital Marketing Awards

The University of Arkansas at Little Rock Communications and Marketing team has won 15 awards during the , celebrating outstanding achievements in digital marketing within the education sector.

There were more than 1,000 entries in this year’s Educational Advertising Awards competition. Education marketing professionals continue to demonstrate innovation in conveying valuable information through diverse digital channels, including websites, digital content, electronic communications, mobile media, and social media.

The ÌÇÐÄVlog´«Ã½ Little Rock Communications and Marketing team is committed to advancing the university by providing a unified voice to lead the university’s efforts in storytelling, marketing, and strategy to improve students’ lives and enhance the campus community.

This year, the team received particular recognition for their work in the Trojan Guarantee and Solar Eclipse campaigns. Ahmed Elkhattabi, a mass communication graduate student who works as a graduate assistant with Communications and Marketing, won a gold award for social media content for a series of videos he created about ÌÇÐÄVlog´«Ã½ Little Rock faculty and staff members who served as solar eclipse experts.

“I’m incredibly proud of the ÌÇÐÄVlog´«Ã½ Little Rock Communications and Marketing team,” said Dr. Carrie Phillips, chief communications and marketing officer. “These awards reflect their remarkable talent and commitment to highlighting the best of our university. Their hard work and creativity help bring the ÌÇÐÄVlog´«Ã½ Little Rock story to life, and it’s an honor to see their contributions celebrated.”

Judges for the Educational Advertising Awards consisted of a national panel of higher educational marketers, advertising creative directors, and marketing and advertising professionals.

The Communications and Marketing team’s winning Gold Awards include:

• Athletic Promotion
• Email: Single or Multiple Campaign – ÌÇÐÄVlog´«Ã½ Little Rock Eclipse Emails
• Other Social Media Content – ÌÇÐÄVlog´«Ã½ Little Rock Eclipse Experts
• Annual or Community Report – ÌÇÐÄVlog´«Ã½ Little Rock Annual Report

The Silver Awards include:

• Microsite – ÌÇÐÄVlog´«Ã½ Little Rock Scholarship Site
• Online Display Ad – Trojan Guarantee
• Total Digital Marketing Program – Trojan Guarantee
• The Bronze Awards include:
• Digital Advertising – ÌÇÐÄVlog´«Ã½ Little Rock Eclipse Ads
• Digital Publication-Single – ÌÇÐÄVlog´«Ã½ Little Rock Now
• Facebook – ÌÇÐÄVlog´«Ã½ Little Rock Facebook
• Instagram – ÌÇÐÄVlog´«Ã½ Little Rock Instagram
• Online Display Ad – ÌÇÐÄVlog´«Ã½ Little Rock Yield Ads

The Merit Awards include:

• Digital Advertising – Trojan Guarantee
• Microsite – ÌÇÐÄVlog´«Ã½ Little Rock Eclipse Site
• Social Media Content-Campaign – ÌÇÐÄVlog´«Ã½ Little Rock Eclipse Experts